Where customer acquisition happens

Reaching the right audience is an important foundation of retailing success and reaching new customers is an important component of to drive growth and future profitability. With businesses and brands increasing their focus on strategic customer acquisition, shopper engagement is an important means of achieving this key objective.

Face to face shopper engagement can provide a bigger impact than some other tactics and allows businesses and brands to be more strategic with their objectives. From targeting a specific customer, in a quantifiable and effective way to accurately measuring the value of the activity Hammerson’s wide range of opportunities help provide direct access for businesses and brands across 12 premium retail destinations.

  • Experiential – one-off tactical live stunts designed to attract mass consumer and media attention.
  • Promotions - branded installations in the form of ‘stands’ in indoor or outdoor public spaces, attracting consumers to interact with the brand.
  • Pop-up Retail - miniature portable installations, mobile vehicles or fixed spaces used by brands or businesses to create temporary promotional stores or experiential opportunities.
  • Mall Retail – branded short term or long-term seasonal mid-mall retail kiosks or bespoke units.
  • Sponsorship - branded events taking place in indoor or outdoor locations that drive awareness and loyalty for a brand.
  • Advertising & Media – placement of branded advertisements through our indoor or outdoor digital or static locations to drive awareness or offer discounts.
  • Unique to you – any branded concepts, innovative campaigns or new ideas
  • Other - from filming to providing branded/bespoke rest areas, seasonal events, Christmas Grottos – the opportunities for brand awareness are endless.

Be Inspired...

Location

Italie Deux

Italie Deux is a unique Parisian shopping destination, located on the left bank of the city. Renovated in 2013, Italie Deux is the second largest shopping centre in central Paris.

A: 

Portable appliances - please specify the method and frequency of testing for electrical items within their risk assessment. Testing must be appropriate to the electrical supply, British Standard (e.g. BS7671:2008) and supporting PAT certificates must be provided. 

Fixed wiring - permanent wiring must be tested by our electrician at point of installation and any resulting action recorded on the Activity Checklist. Thereafter, the wiring should be tested annually and the records collected.

Location

Espace St Quentin

Espace St Quentin is a shopping village in the heart of the city and combines a department store concept with an outdoor leisure area and restaurants offering a delightful shopping experience.